Publicity 101: How to Market Your Children’s or YA Book


First Baptist Church White Plains

Saturday November 17th 2018 2:00 pm –  4:00 pm

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Publicity 101: How to Market Your Children’s or YA Book 
Your book is going to be published! Now what? This workshop will cover publicity and marketing basics, including how to write a press release, build media contact lists, establish an online presence, work with a publicist, organize a book launch, and more. Publicity begins long before pub date. Don’t delay! For both new and established authors. 

About Susanna:
Award-winning children’s and YA author Susanna Reich is a former publicist and account services manager at Raab Associates, a children’s book publicity and marketing agency. Her recent books include Stand Up and Sing! Pete Seeger, Folk Music and the Path to Justice, Fab Four Friends: The Boys Who Became the Beatles and Minette’s Feast: The Delicious Story of Julia Child and Her Cat. Susanna is the 2018 recipient of the Rip Van Winkle Award for Outstanding Contributions to Children’s Literature and the Alice Curtis Desmond Award. The Immediate Past Chair of PEN America’s Children’s Book Committee, she lives with her husband, children’s book author Gary Golio, in Briarcliff Manor.

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First Baptist Church White Plains

456 North St, White Plains, NY 10605


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