This two-day interactive fast paced program is tailored for dentists wanting to get more new patient case acceptanace without wasteful marketing expenditures.
Day 2 of this course will address issues and challenges with getting new patients in the door and getting your existing patients to say YES to treatment recommendations.
• Turn marketing into a science instead of a mystery.
• Creating customized messages that diferentiates you from your colleagues.
• Selecting appropriate medium for reaching the masses.
• Increasing staff conversions of new patient calls.
• Patient offers to get more people to call.
• Referral system using Dr. Robert Cialdini’s Principles of Infuence.
• Using science to increase case acceptance and guide more patients to say YES.
• Introduction to the science and research of Dr. Robert Cialdini.
• Ethical influence and persuasion techniques to use to decrease no shows.